Digital AI Marketing Operation Specialist/ Campaign Developer (m/f/d)

  • Pitești
Digital AI Marketing Operation Specialist/ Campaign Developer (m/f/d), 1. imageDigital AI Marketing Operation Specialist/ Campaign Developer (m/f/d), 2. image

DEHN is growing.

We are a leading, international family-owned company based in Neumarkt, Germany. We offer solutions and services in the fields of lightning protection, surge protection and safety equipment. Our comprehensive portfolio addresses the megatrends of our time, including electric mobility renewables, and the protection of critical infrastructure.
 
With over 2,500 employees worldwide, DEHN generated revenue of around 465 million euros in the 2024/2025 fiscal year. This constant growth, alongside more than 115 years of experience, is based on the highest quality standards and a consistent orientation towards customers and markets worldwide.
 
Our operations are going international. As part of our corporate strategy GROW(ING) TOGETHER 2030, and in addition to our production sites in Germany, we are planning to establish another site in Romania (located in Pitești, with an expected workforce of around 150 people).
Our operations are going international. As part of our corporate strategy GROW(ING) TOGETHER 2030, and in addition to our production sites in Germany, we have established our DEHN Marketing Hub in Romania – a shared service for the entire DEHN group. 
For our Marketing Hub in Romania we are building a dedicated Digital Operations team with a strong AI core. To shape this from day one we are looking for a Digital AI Marketing Operations Specialist (m/f/d)/ Campaign Developer who designs AI‑powered workflows for Corporate Marketing, keeps our web and digital touch points running and operates our digital marketing tools day to day. 

The role | Your tasks.

  • AI‑powered acceleration (core focus). You design and implement AI workflows that speed up content creation, campaign development, data enrichment and operational tasks across Corporate Marketing – independent of specific tools or platforms.
  • Tool configuration & integration. You configure modern AI tools, connect them with our existing marketing stack and translate technical capabilities into clear marketing value – without writing code.
  • From idea to scalable solution. You turn marketing needs into scalable AI solutions, measure their impact, iterate based on data and continuously improve performance.
  • Web & digital touch points. You help operate and improve our digital touch points – corporate website, landing pages, forms, newsletters, tracking and personalisation – making sure they work as one consistent customer experience.
  • Digital marketing tools. You give hands‑on support for our digital marketing tools: maintaining and publishing content, setting up and running virtual events and webinars, configuring templates and workflows and troubleshooting day‑to‑day issues.
  • Shared workload & redundancy. You work closely with the colleagues currently owning these tools, build redundancy in the team and simplify manual steps step by step – ideally by introducing AI‑assisted shortcuts where they make sense.
  • Cross‑team & IT collaboration. You partner with our Corporate Marketing teams at headquarters and work closely with our IT, Data and Web colleagues on integrations, data flows and digital infrastructure.
  • Operational excellence. You ensure smooth and reliable operation of AI‑supported, web‑based and tool‑based processes, with a strong focus on quality and continuous improvement.
  • Proactive opportunity hunting. You act as a creative problem solver, spot new opportunities for AI‑driven acceleration and bring them to life. 

Your experiences and competencies.

  • Marketing operations mindset. Strong understanding of marketing workflows, digital marketing processes and content operations.
  • Proven AI experience. Several years of hands‑on experience with AI tools in a marketing context, including workflow design, prompting and automation.
  • No‑code configuration. Confident in configuring modern AI tools without writing code and translating technical features into marketing value.
  • Web & digital touch points. Practical experience with content management systems, landing pages, web tracking, forms and at least the basics of HTML / CSS – enough to talk on eye level with web and IT colleagues.
  • Hands‑on with digital tools. Experience with virtual event or webinar platforms, marketing automation or campaign tools – willing to dive into operational detail when needed.
  • High IT affinity. You feel at home in the IT world: APIs, data flows, integrations, basic SQL or scripting do not scare you. You enjoy working with IT and data teams as equal partners.
  • CRM/CMS data fluency. Comfortable working with CRM‑ and CMS‑related data points to improve workflow logic and automation quality. 
    Structured & curious. Analytical, structured working style combined with creativity, ownership and curiosity.
  • Advanced English proficiency; German is a plus.
  • Educational background. A degree in Marketing, Communication, Digital Media, Business Informatics or a related field is beneficial; equivalent practical experience is highly valued.

Our offer.

  • A dynamic, modern and international work environment that makes it a great place to work.
  • A highly motivated team continuously exploring new technologies and innovations to enhance our services and satisfy our internal customers.
  • Close collaboration with the DEHNgroup headquarters in Germany.
  • A culture of open communication and collaboration, where everyone is encouraged to contribute their ideas to the company`s success.
  • A modern work environment with flexible working hours and remote work options to support a healthy work-life balance.
  • Varied and engaging responsibilities within a strong and supportive team.
  • Comprehensive onboarding and rapid integration into your new role.
  • A corporate culture driven by passion and guided by strong values - Adding value with passion!

Are you looking for new challenges?

We look forward to receiving your application.
 
 
  • Nona Rotariu
  • HR Business Partner

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